Innovative Coca-Cola ad with a neon effect - Future technology in a modern edition
In today’s world, visual advertising must stand out from the competition, capture attention, and be memorable. Our latest project for Coca-Cola is a perfect example of how combining modern LED technology with the classic look of neon can create an unforgettable impression. This campaign utilized Neon-flex technology, a digital LED tape that combines the visual effects of neon with the advantages of the latest lighting technology.
Modern solutions in a classic style
Contemporary brands like Coca-Cola often reach for retro styles to evoke nostalgia and associations with tradition. However, tradition doesn’t have to mean outdated equipment. The digital Neon-flex LED tape we used combines the classic neon effect with the innovative possibilities of LED technology, allowing for more dynamic effects, longer lifespan, and reduced energy consumption.
Excellent visibility and durability
By choosing solutions based on digital Neon-flex LED tape, we can offer clients products with exceptional brightness that perform well in all lighting conditions. Moreover, the technology ensures high durability, which is crucial for advertising displays in challenging weather conditions. In the case of Coca-Cola’s advertisement, Neon-flex made the brand’s logo highly visible both day and night, regardless of the weather.
Flexibility and versatility of the project
Digital Neon-flex LED tapes allow for full freedom in shaping and a wide range of lighting effects. Additionally, this technology enables dynamic lighting, making the advertisement even more eye-catching.
An eco-friendly approach to advertising
Nowadays, more and more companies are focusing on sustainability and ecology. Using LED technology not only reduces energy consumption but also extends product lifespan, limiting the need for frequent replacements. By choosing Neon-flex, Coca-Cola gained not only an aesthetically appealing advertisement but also supported eco-friendly solutions that align with its sustainable development strategy.